Gerety Awards winnaars 2023
- Bureaus
- 12 sep 2023 @ 12:47
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Sjaak Hoogkamer
hoofdredacteur
MarketingTribune - Geen tag
- 12 sep 2023 @ 12:47
- Sjaak Hoogkamer
After announcing the campaign winners last week, Gerety Awards now published the winners of the global Network, Agency and Holding company of the Year 2023.
DDB Worldwide has been awarded Global Network of the Year, DDB Chicago won Global Agency of the Year and Omnicom has won Holding Company of the Year.
Agency of the year: DDB CHICAGO
2nd place: BBDO Germany
3rd place: Cossette
Network of the year: DDB
2nd place: VMLY&R
3rd place: McCann Worldgroup
Holding Company of the year: OMNICOM
2nd place: WPP
3rd place: IPG
Agency, Network and Holding Company of the year are the Gerety top awards and earned for the highest combined score from points given to Shortlist, Bronze, Silver, Gold, Grand Prix, and Agency of the year by country awards.
DDB Chicago is the Gerety 2023 Global Agency of the year with 1 Grand Prix, 3 Gold, 5 Silver, 1 Bronze, for their work with Bears for Twix, Chillboards for Coors Light and Apologize the Rainbow for Skittles.
The DDB Network is the Global Network of the Year being awarded with 1 Grand Prix, 6 Gold, 9 Silver, 3 Bronze, and 10 Shortlist. The winning agencies included: Alma DDB, DDB Chicago, DDB Group Germany, DDB Italy, DDB Romania, DDB Warszawa, DDB Wien, NORD DDB Copenhagen and NORD DDB Helsinki.
Omnicom received the Holding Company of the Year award, with winning agencies coming from 15 countries across the DDB, BBDO and TBWA Network agencies.
Last week Gerety Awards already announced all the campaign winners.
The 2023 Gerety Awards jury have awarded 4 Grand Prix, 27 Gold, 69 Silver, 65 Bronze, with 159 entries remaining on the shortlist.
The campaigns taking home the Grand Prix represent creativity at its best for big world issues like climate change, refugees and immigration, diversity but also humour, a cherished and missed trait in the industry today.
The campaign “Torrents of Truth” for Nebo wins 2 Gold in the Work for Good Cut (Alternative and Strategy Media Types). Nebo launched Torrents of Truth, a coordinated cyber-offensive that turned popular peer-to-peer platforms into a mass information channel.
Grand Prix were Awarded to The Monkeys, Edelman, McCann and DDB:
Grand Prix for Alternative media in the Innovation Cut:
The First Digital Nation for The Government of Tuvalu, by The Monkeys, part of Accenture Song
Grand Prix for Integrated Campaign in the Experience Cut:
See My Skin, Vaseline Healing Jelly for Unilever by Edelman
Grand Prix for Strategy in the Work For Good Cut:
Where To Settle for Mastercard by McCann Warsaw
Grand Prix for Integrated Campaign in the Humour Cut:
Apologize the Rainbow for Skittles by DDB Chicago
Globally the most Awarded piece of work is THE GLITCH for Alzheimer Forschung Initiative by BBDO Germany, winning 3 Gold, 3 Silver and a Bronze. The second most awarded piece of work is Apologize the Rainbow for Skittles by DDB Chicago winning 1 Grand Prix, 2 Gold, and a Silver. Shout for Movistar by VMLY&R Mexico is the third most awarded piece of work picking up 1 Gold, 4 Silvers and a Bronze.
The most awarded brand in the world at the 2023 Gerety Awards is McDonald’s.
This year’s winners come from 34 different countries. The Gerety Awards, is the only creative prize to reward advertising campaigns that resonate most with a female audience. With judging sessions held around the world each year Gerety brings together some of the greatest creative leaders to look at work from a powerful perspective.
See all the 2023 winners at www.geretyawards.com
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Sjaak Hoogkamer
- Werkt bij: MarketingTribune
- Functie: hoofdredacteur
- Website:http://www.marketingtribune.nl
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